The Process of Working with Me as Your Brand Designer
Hey there! Are you ready to elevate your brand to the next level? Let me walk you through the exciting journey of working with me as your brand designer. I'll take your ideas and turn them into a cohesive and impactful brand identity. Here’s how it all happens, step-by-step:
Step 1: Discovery Call
Timeframe: Day 1-2
We kick things off with a friendly chat to get to know each other better. This discovery call is all about understanding your vision, goals, and the essence of your business. We’ll discuss what you love, what inspires you, and what you hope to achieve with your brand. This helps me tailor my approach to suit your unique needs.
Step 2: Research & Strategy
Timeframe: Day 3-5
Next, I dive deep into research. I’ll study your industry, competitors, and target audience to gather valuable insights. This step ensures that your brand stands out and resonates with your ideal customers. Based on this research, I’ll create a brand strategy that outlines the direction we’ll take.
Step 3: Concept Development
Timeframe: Day 6-10
Now, the fun part begins! I’ll start sketching and brainstorming initial concepts for your brand. This includes logo ideas, color palettes, typography, and overall style. Once I have two strong concepts, I’ll share them with you for feedback. Your input is crucial here—we’ll refine and tweak until it feels just right. Two revisions are included in your package, and if you feel more adjusting is needed, we can revisit the concepts or add an additional revision.
Step 4: Design & Refinement
Timeframe: Day 11-15
With a clear direction, I’ll start crafting the final design elements. This includes your logo suite, brand guidelines, collaterals, and any other deliverables we’ve discussed. I’ll present these designs to you and once in love, I’ll package your materials up nice and neat with a little bow.
Step 5: Final Delivery
Timeframe: Day 16-20
Once finalized, you’ll receive high-resolution files of all your brand assets along with a brand style guide. This guide will help you maintain consistency across all your marketing materials. Now, your brand is ready to shine!
Deliverables You Can Expect
- Logo Design Suite: Multiple formats for various uses (print, web, etc.)
- Color Palette: A cohesive set of colors that represent your brand
- Typography: Font choices and usage guidelines
- Brand Style Guide: A comprehensive document detailing how to use your brand elements
- Additional Assets (optional): Business cards, social media templates, patterns, packaging, and any other custom requests